diff --git a/configs/at91sam9263ek_norflash_defconfig b/configs/at91sam9263ek_norflash_defconfig
index ee4edec..a6ef880 100644
--- a/configs/at91sam9263ek_norflash_defconfig
+++ b/configs/at91sam9263ek_norflash_defconfig
@@ -13,6 +13,7 @@
 CONFIG_DEBUG_UART_BASE=0xffffee00
 CONFIG_DEBUG_UART_CLOCK=100000000
 CONFIG_DEBUG_UART=y
+CONFIG_SYS_LOAD_ADDR=0x22000000
 CONFIG_SYS_EXTRA_OPTIONS="AT91SAM9263,SYS_USE_NORFLASH"
 CONFIG_BOOTDELAY=3
 CONFIG_SYS_CONSOLE_IS_IN_ENV=y